AWS Elemental MediaPackage is a video origination and just-in-time packaging service that allows video distributors to securely and reliably deliver streaming content at scale. From a single video input, MediaPackage creates video streams formatted to play on connected TVs, mobile phones, computers, tablets, and game consoles. It makes it easy to implement popular video features commonly found on DVRs, such as start-over, pause, and rewind.
Using AWS Elemental MediaTailor, advertising is inserted into a video stream before delivery, on the server side. A continuous video stream arrives at the consumer device, eliminating the possibility of discrimination between content and commercials. Video ads can be monetized more effectively at video quality that consistently matches primary content, and are simpler to manage across multi-platform environments. MediaTailor offers on-the-fly transcoding of ad content to provide a superior viewing experience, while standards-based client- and server-side ad reporting makes it easy to accurately measure ad impressions and viewer behavior. You are given full control over the player, origin, and CDN, without being limited to specific vendors or solutions.
AWS Elemental MediaPackage and MediaTailor function independently or as part of AWS Elemental Media Services, a family of services that form the foundation of cloud-based video workflows and offer the capabilities you need to transport, create, package, monetize, and deliver video.